Alcool de Menthe de Ricqlès – A Dance of Freshness and Fire

Ah, what splendid theatre is this? A swirl of peppermint glory, a ballet of coolness spun in red satin! With every daring pirouette, this dazzling Parisian nymph clutches not a bouquet, not a fan, but a flask—an elixir, no less—Alcool de Menthe de Ricqlès. This isn’t merely a poster. It’s a moment frozen in a tempest of fragrance, vitality, and sheer joie de vivre.

Let us begin with the woman herself: a creature aflame, her dress a riot of vermilion and coral, an explosion of movement and mint. Her face—half ecstasy, half invocation—gazes skyward as though the heavens themselves had gifted her this bottle. One can practically smell the bracing zest of peppermint coursing through the air.

Crafted in 1926 by the brilliant hand of Leonetto Cappiello, the “father of modern advertising,” this work was created not just to promote a tonic, but to awaken one’s senses to the sublime art of feeling alive.

This reissued masterpiece is intended not for the casual observer, but for the connoisseur—the individual who understands that the right poster does not decorate a room, it commands it.

It is for:

• Collectors of Belle Époque and Art Deco originals, who demand boldness, precision, and stories layered in ink.

• Designers and stylists with an eye for colour, movement, and undeniable Parisian chic.

• Lovers of fragrance, vintage ephemera, and history, who understand that freshness is not merely a scent—it is an experience.

Each poster is printed on premium heavyweight 200gsm semi-gloss archival paper, with a refined silk finish that glows with sophistication. It is humidity- and scratch-resistant, ensuring its radiance lasts for generations. Printed in England, a nation steeped in print heritage, this edition pays homage to its Continental roots with modern British excellence.

Whether displayed in a powder room or library, an apothecary’s den or a salon of mischief, this piece sings with verve and confidence. It is not a whisper—it is a clarion call to vitality.

Don’t merely adorn your space. Electrify it.

Order your copy now—before it pirouettes out of reach.